Marketing ROI & Lead Loss Calculator for Healthcare
How much revenue is your clinic leaving on the table? Enter your real numbers — website visitors, conversion rate, average patient value — and see exactly how many leads you're losing and what your marketing ROI truly is. No vanity metrics, just hard data.
Frequently asked questions
How does this marketing ROI calculator work?
Enter your monthly website visitors, current conversion rate, average patient lifetime value, and marketing spend. The calculator shows your actual ROI, cost per lead, and — critically — how many potential patients you're losing each month to poor conversion rates.
How is 'lost leads' calculated?
We compare your current conversion rate against an achievable benchmark (typically 5% for healthcare). The difference represents real patients who visited your website but didn't enquire — each worth your average patient value.